Content development is a focused and expensive endeavor. It requires a lot of specialized skills, talent, and creativity. Experience in our industries has shown that there are great developers and there are great publishers but very few who are both. As a great publisher, TOPICS Entertainment has a proven history of partnering with great content developers to complete the equation and succeed at retail.
TOPICS Entertainment’s publishing team has a better understanding of what it takes to position a product with major retailers than any other publisher. This statement is proven by our successes, but based on our experience. Our senior publishing team doesn’t just understand retail buyers and their challenges, we are retail buyers. Our team has more than 40 years of experience buying for major retailers like Best Buy and Costco. We apply this experience every day in working with our partners to provide products buyers want to see, in packaging they know will sell. We speak their language and we know their needs.
TOPICS Entertainment has driven several internal brands from the ground up to first place positioning. The Instant Immersion ™ language line and The Success™ education line are just two of our #1 selling product lines Over the course of TOPICS’ 17 years of business we have had top selling products at retail in Video, Audio, Books, and Software. Our understanding of how to build and maintain top selling brands has garnered interest from other companies with big brands with major trade names. National Geographic, Kaplan, and World Book are all companies that entrust their brands to TOPICS Entertainment.
TOPICS is the #1 publisher of language, learning, reference, and education titles across all platforms, and in all retailers. Our sales teams leverage their long-standing relationships with retail buyers to secure broad placement in over 20,000 retail locations in North America. Our intimate understanding of our retail partners’ business needs allows us to bring products and programs to them that fit their business model. Customers include Best Buy, Costco, Sam’s Club, Wal-Mart, Target, Circuit City, Comp USA, Office Depot, Staples, Toys R Us, and many others.
There are choices in publishing but performance is what matters and TOPICS is uniquely structured to provide the highest level of performance in packaging, selling, and distributing your product.
